Inclusive Map Design: 5 Empowering Insights

Most recently, Ive been tasked with the responsibility to oversee our Maps experience at Skyscanner. But redesigning maps for individuals with low vision has been a transformative journey. Here are five insights I've discovered along the way;

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1. Enhanced contrast is essential: Low vision users rely heavily on high contrast to discern map details. For instance, I increased contrast by using bold, high-visibility green colours for the various green types of land coverage across an area. This ensures that individuals see the distinguish between various aspects of a map making it stand out.
2. Tactile feedback elevates engagement: Implementing tactile feedback, like subtle vibrations when users tap on a landmark, adds depth to the map experience. This feature allows low vision travellers to engage with the map in a more immersive way. Imagine feeling a gentle vibration an individual select a point of interest on the map—this not only confirms their choice but also enhances the overall user experience.
3. Voice-guided navigation for precision: Integrating voice-guided navigation has been a game-changer. This will be a part two iteration on Skyscanner maps, but it helps travellers with low vision get precise directions without relying solely on visual cues. For instance, when a traveller selects a destination, the map now provides clear, step-by-step voice instructions. Picture a traveller receiving real-time directions through their earphones, allowing them to navigate confidently in unfamiliar surroundings.
4. Customisation empowers users: Empowering low vision users to customise their map experience is crucial. One of the ways I achieved this is by offering a variety of map themes and font sizes. This customisation allows users to tailor the map to their specific needs. For example, imagine a traveller switching to a high-contrast, dark mode theme for easier viewing in low-light environments, instantly making the map more accessible and user-friendly.
5. Real-world Testing for Validity: Designing for low vision users demands rigorous real-world testing. I took the redesigned map into different environments, from bright sunlight to dimly lit spaces, to ensure its effectiveness. An example of this is testing the map's legibility under direct sunlight to guarantee that it remains accessible during outdoor adventures.

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In conclusion, the effort to create maps for people with impaired vision has been an innovative and empathetic experience. Designing for accessibility is a commitment to creating a more inclusive and fair online environment for all users, not just an obligation.

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